GOOGLE INTRODUCES BUSINESS PAGES IN INDIA
- Google has introduced Business Pages in India, extending the global reach of the service that helps retailers attract customers by posting panoramic photos of their store or shop-front to the Web.
According to The Next web, the pilot program will see Google take 360 degree photos of businesses' premises, which are then uploaded to Google Places to give prospective customers an inside look (literally) at the interior of the shop or office space, and it's a sample of its products or services.
The search giant explains more details of the service, which costs nothing for companies involved: "The photographs are shot by Google appointed photographers who work directly with the business owner to arrange a time to do the photo shoot. The images will show prospective customers the interiors, decor, merchandise - and all of this will be done at no cost to the business owner."
Business Pages can provide an advantage for business - particularly retailers or restaurants - in their quest to bring in more customers and revenue, and it is well worth considering.
The initiative in India has begun in Hyderabad and will be rolling out to other cities soon, Google says.
In particular, Google is encouraging restaurants, cafes, spas, salons, gyms, showrooms, and retail stores, but any business can upload its own shots to Google Places.
Business Pages initially launched in the United States, United Kingdom, Australia, New Zealand and France, before Google expanded it to Canada, The Netherlands and Ireland on May 1.
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